109%increase in organic traffic when comparing for Middle Sister

Middle Sister

Optimizing Middle Sister's website ahieved explosive growth in sales. 

THE CLIENT

Middle Sister is an online women’s boutique that is always carrying the trendiest styles. Their chic and contemporary clothing and accessories are perfect for creating a variety of looks. Middle Sister is for women who live free, searching for wild passion and endless fashion inspiration. Find highly-coveted trends at affordable prices at their online fashion boutique today!  

THE CHALLENGE

Our main goal was to drive further brand awareness and boost online traffic numbers. This was to be done through both SEO optimization and Google Search Ads.

One of the biggest challenges we faced with this campaign was that the client's website was too new to be able to outrank certain competitors, especially for the more competitive keywords.

 

Since SEO is a long-term strategy and requires some time to become fruitful, we designed an SEM campaign to complement it and achieve the results Middle Sister needed in time.

THE STRATEGY

We started our SEM campaign by targeting high-traffic keywords. This gave us an instant traffic boost and allowed us to get our foot in the door.

 

We also targeted certain competitor's brand names in order to steal some of their online traffic. In terms of SEO, we targeted high-purchase intent keywords in order to drive more high-quality online traffic to their website in the long-term.

We also got rid of some of their broken links and bad links and create a content marketing strategy which increased the number of blogs post per monthly to 3-4 blog posts per month. We also focused on increasing the number of low-volume keywords within their niche by optimizing their keywords strategy to focus on those low-hanging fruit. We also optimized their My Business Listing on Google and focused on building their inbound and outbound links. 

THE RESULTS

We were able to achieve the client’s 6-month KPI within that time frame, and they saw a consistent month-on-month sessions growth of 25.44% from the organic channels alone – with Google Search Console clicks climbing from 2.3K to 5.3K.

This strategy was very rich content-heavy, and our best-performing piece has received 1,200 new clicks after being updated. The best-performing product page received  6.38K clicks after being updated.

Ongoing optimizations have allowed us to earn exposure and traffic through featured snippets placements, and now Middle Sister appears on Google's SERP within their niche. 

Our digital marketing services will help your business grow online w/more leads, calls, and revenue.

I WANT MORE 

TRAFFIC

You already know that quality content is essential for results. We’ll impress your target audience by producing eye-catching content that delivers value and education.

Start with...

SEO

Google Ads

Facebook Ads 

I'D LIKE MORE 

CONVERSIONS

Making sure your traffic is converting is the business outcome that really matters. This is where we will dig deep to ensure we truly understand your buyer’s journey.

Start with...

CRO

Landing pages

A/B testing

I WANT TO BUILD

LOYALTY

Whether you’re in eCommerce or a service-based industry, retaining existing customers and encouraging them to come back for more is where the real revenue growth is.

Start with...

Content marketing 

Email marketing

Social media 

I WANT TO

ENGAGE

Now is the time to create lasting relationships with your customers. This means providing a personalised experience through the digital channels that they prefer.

Start with...

Marketign automation 

Email marketing

Social media 

Hiring a team. We are responsible not only for creating high-level projects but also for improving the quality of SEO with with White-Hat services in the Atlanta market.

01    Cost optimization

We provide you with the opportunity to get highly qualified specialists without having the need to worry about Black-Hat techniques.

02    Clear deadlines

Due to the fact we are super professional and passionate about data intelligience, we can calculate the time needed to complete your project.

03    Project Control

The project manager regularly prepares a report on the work done and future actions so that you are always kept in the loop.

GET STARTED WITH $1000
WORTH OF ADVICE FOR FREE

Take the first step towards getting a website that will double your leads and sales by booking your FREE 30-Minute Growth Strategy Call Today.